In just a few short years, social media has completely transformed the way people communicate with each other, and with businesses. However, this revolution is slow to spread to business-to-business interaction, where organizations continue to rely on traditional communication channels like email.
But this gap is soon to be bridged, according to Ardent Partners' latest white paper “How Social Networking Will Reshape the P2P Value Chain. By utilizing a wide range of social media and crowdsourcing techniques, businesses can achieve faster, easier, more effective communication across their entire extended enterprise. Procurement and finance leaders need to be prepared for the inevitable change to the traditional buyer-supplier model.
This paper explores the benefits of enhanced social media networking, which include the ability to:
- Expand your global trade horizons
- Strengthen your existing extended enterprise
- Leverage your existing knowledge base
- Achieve clarity in management
